Booking.com

Environment

Full digital audio ecosystem (streaming, podcast, webradio)

Format

Customized audio spots + audience targeting (travelers 25-49)

Market

France

Period

2025

Challenge

Strengthen brand presence and awareness among active online travelers at the scale and consistency demanded by a category leader.

The solution

Through a full-funnel digital audio ecosystem (streaming, podcasts, and web radio) and customized audio creatives with audience targeting, Audion delivered a scalable solution that enhanced Booking.com's brand awareness among French travelers aged 25–49.

Results

88%

Brand awareness among the targeted audience

83%

Consideration among the target audience

38%

Ad recognition among the target audience

All the platforms.
One powerful partner.

Audion connects your brand to the full audio ecosystem and transforms every impression into a result you can actually measure.

Talk to an Expert

Booking.com

Strengthen brand presence and awareness among active online travelers at the scale and consistency demanded by a category leader.

Results

88%

83%

38%

All the platforms. One powerful partner.

All the platforms.
One powerful partner.